HANDS ON APPROACH DELIVERING:
BRAND DEVELOPMENT
BRAND DEVELOPMENT
BRAND DEVELOPMENT
There is so much to unpack around your brand.
Whilst the following isn't exhaustive, what you can be certain of is we will help you connect with your audience.
- Have a plan; know where you are going with a strong vision, mission, value statement and positioning.
- Look unique; by having an identity that is memorable and connects with your audience.
- Tell a good story; that resonates and builds a reason to believe.
- Prepare to learn; from the data you collect and make informed decisions to improve the user experience. Above all experiment.
DIGITAL SOLUTIONS
BRAND DEVELOPMENT
BRAND DEVELOPMENT
We know how important it is to make the right decision.
We rely on data to guide us, but it can be a challenge to draw out actionable insights.
- Data review; undertaken to provide actionable recommendations that fit within your budget.
- Media planning; to identify the optimal channels to deliver your message.
- Tailored content; created and applied to websites, emails, literature, social media and internal communication to name but a few.
- Measuring performance; to track goals are being achieved and provide course correction recommendations where needed.
CHANGE MANAGEMENT
BRAND DEVELOPMENT
CHANGE MANAGEMENT
For some, it's exciting and for others it's scary. This has a significant impact on adoption and sustainability.
Develop a plan and have intuitive tools to help embed the principles.
- Compelling communications; help people to understand the 'why', the 'what' and 'what's in it for me'.
- Establish communities; who input at key design stages, act as change champions and bring the voice of the user into the room.
- Tools and training; developed to support a range of learning styles.
OUR EXPERIENCE & APPROACH
Chris Ellis; Managing Director
Chris Ellis; Managing Director
Chris Ellis; Managing Director
With over 20-years experience in brand strategy (legacy, launch), digital, Omnichannel and change management.
His unique experience of holding previous senior roles at HAVAS and Pfizer enables him to know how agencies and big corporations think and work.
Blending experience with straightforward and simple solutions.
Network Power
Chris Ellis; Managing Director
Chris Ellis; Managing Director
There's nothing worse than having a great plan with tactical ideas but you're left figuring out who can implement.
Don't worry. Our extensive network means we can bring in the very best in the market at affordable rates.
Consider us your wingman taking care of knowledge transfer, the heavy lifting and project management.
Associate Consultants
Chris Ellis; Managing Director
Associate Consultants
A panel of seasoned experts to support deliver.
Martin Ellis - 40-years experience in pharmaceutical and consulting.
Jon Mowat - 30-years in video production and social media content.
Ben Robson - 20-years experience in SEO, Paid Media and website.
Cora Muccitelli - 20-years design, illustration and creative copy.
Dan Boustead – 20-years market research.
A FEW PERSONAL ENDORSEMENTS
Kersten: Tech Leader
Nick: Commercial Leader
Nick: Commercial Leader
"A true professional whose leadership and dedication have made a meaningful impact. A master of change management, Chris provides thoughtful, strategic recommendations that drive effective transformation".
Nick: Commercial Leader
Nick: Commercial Leader
Nick: Commercial Leader
"Having worked with Chris on a number of healthcare communication and branding projects, I have always found him to be extremely knowledgeable and professional".
Kelly: Agency Leader
Nick: Commercial Leader
Kelly: Agency Leader
"His ability to take an idea and scale it into a business case complete with data points from key markets, and then conversely switch gears and maximize information learned to support with multiple other initiatives".
Ready to connect:
chris@heliumswan.com | 07828526159